Creating a Google business account is a great way to get your business listed on the search engine. However, there are a few things you need to know before getting started.
Verify ownership
Whether you own a local business, work for a corporation, or operate a home-based business, claiming your Google Business account is important. It helps consumers find your business and gives your company credibility.
To claim your Google Business account, you’ll need to verify ownership of your account. This can be done manually, or by using Google’s automated processes. You’ll also have to be sure your business address is accurate. Incorrect data can harm Google’s reputation, which can be detrimental to your business.
Once you’ve verified your business’s ownership, you’ll receive a postcard with a unique code. You’ll have to return the postcard to Google in order to complete the process. This process may take up to two weeks.
The postcard may arrive by mail or by text. You’ll be asked to pin the verify page. If the page isn’t pinned, you won’t receive a postcard.
If you’re a verified business owner, you can transfer your ownership to a new owner or add new administrators to your Google Business Page. You can do this by clicking the “owner request” link and signing in to your Google account. You’ll also be asked to share certain information with the current owner.
Encourage customers to leave reviews
Getting Google business reviews can help you improve your website’s ranking in search engines and increase revenue. The best way to get more Google business reviews is to make it easy for customers to do so. Here are some tips on how to do so.
One way to get customers to leave a review is to offer rewards for doing so. These can include discounts or store credits. However, this doesn’t guarantee a good review.
You can also ask for reviews in person. Many people view reviews from strangers as more credible. Asking customers to write a review is also a great way to improve word-of-mouth marketing.
If you have a physical location, consider placing signs that ask customers to leave reviews. It can also be a good idea to send out a card containing a link to your review page.
If you are a service-based business, consider automating the review ask. You can also encourage customers to write reviews by offering rewards, such as coupons or discounts.
Get found in local searches.
Getting found in local searches is a vital part of any business. Getting on the first page of Google allows you to increase leads and generate sales. This is especially important for companies trying to reach a local market.
One way to get found in local searches is to create a Google Business Profile. This free service makes it easy to find businesses in your area. In addition, it lets you share information about your business, including your address, phone number, opening hours, photos, reviews, and special offers.
You can also use a Google Business Profile to respond to customer reviews. These reviews help build trust in your business. They also appear alongside your business name in Google’s search results. Responding to these reviews shows Google that you are actively managing your listing. You can also add photos to your business listing to provide legitimacy.
Google Business Profiles appear when someone searches for your business by name or city. They also appear when someone searches for a company that does not use a specific brand name.
